Most people decide before Sunday

While browsing your site they ask: 'Will I feel awkward? Where do I go? Will I belong?'

We don’t have a video expert on staff:

Without a consistent welcome video, first-time visitors can feel uncertain and skip coming in person.

We’re always short on time:

Sermons and ministry take priority — editing a warm, clear welcome video often never makes the list.

Inconsistent video quality:

A welcoming tone requires consistent editing choices — pacing, warmth, and clear directions are what make a video comforting.

Reaching new people online feels hard:

Warm, simple videos help curious people move from browsing to visiting by lowering the emotional barriers to attending.

Don't worry — the guide helps you create a warm, simple video without fancy equipment.

Portrait of Ethan, a calm, approachable video editor in a natural-lit home office.

Hey, I'm Ethan

Story-driven video editor and creative partner.

I help churches make simple videos that feel like hospitality — clear directions, warm tone, and honest presentation. Years of editing taught me how small choices in pacing and framing make people feel safe and welcome.

Why this works

Comfort

A well-edited video sets a calm pace and makes visitors feel at ease before they arrive.

Trust

Clear framing and steady editing communicate reliability and welcome.

Emotional safety

Thoughtful editing choices reduce anxiety and help visitors imagine belonging.

Editing is what determines how the video feels — small cuts, pacing and audio choices shape hospitality.

Ready to make first-time visitors feel at ease?

What other church leaders are saying

Click below to watch first — then keep reading.

A pastor speaking gently to camera in a small sanctuary, warm lighting, neutral tones.

Click the play button to hear how a simple video helped another congregation welcome more visitors.

Video still of a community leader speaking softly to camera in a modest church setting
Profile avatar of the quoted leader

"Rex has been the catalyst for our video work and the growth of our congregation."

“His work has been the catalyst to enlarge and expand our congregation, not just locally, but really around the world.”

Customer, Community Leader — Example Congregation

Got questions? We've got answers

What does the guide include?

A step-by-step welcome script, simple recording guidance, a clear shot list, and placement advice for your website.

Do we need fancy equipment?

No — the guide focuses on using the gear you already have to create a warm, honest welcome.

How long should the welcome video be?

Short and simple — we recommend 60–90 seconds so it feels approachable and respectful of people’s time.

Will you edit our video for us?

This free guide teaches how to record and prepare footage; if you later want editing help, HearthLight Media is available, but there is no pressure.

Who is this guide for?

Pastors, ministry leaders, and small teams wanting a clear, welcoming web presence for first-time visitors.

Ready to amplify your church’s message?

Book a meeting today and let’s discuss how we can enhance your church’s video presence.

Vision & Goals Discovery
30 min meeting
Discuss your church’s video goals
Scheduler calendar